Asher Roth

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Asher Paul Roth (born August 11, 1985) is an American rapper from Morrisville, Pennsylvania. He is best known for his 2009 debut single "I Love College," which peaked at number 12 on the Billboard Hot 100 and foresaw the birth of frat rap, a college-oriented subgenre of hip-hop. In 2008, Roth signed with then-So So Def Recordings executive Scooter Braun's newfound record label, Schoolboy Records and SRC Records. His contract entered a joint venture with Universal Motown Records to release the aforementioned song, which served as lead single for Roth's debut studio album, Asleep in the Bread Aisle (2009). Despite mixed reviews, the album peaked at number five on the Billboard 200 and became his only release with a major label, due to creative differences with Braun. Roth signed with the indie label Federal Prism to release his second studio album, RetroHash (2014), which moderately entered the Billboard 200. His third album, Flowers on the Weekend (2020), was widely panned by critics.